Tuesday 28 March 2017


End of Module Student Evaluation


Learning Outcome
Evidenced where?
Blog, Sketchbook, Roughs Final Illustrations, development sheets etc.  (No more than 75 words)
Your grade
Using words:
> poor, satisfactory, good, very good, excellent
4A7
Demonstrate an understanding of the relationship between visual language, visual communication and problem solving in the development of appropriate solutions to defined problems.
Sketchbook, roughs, development sheets
Good
4B6
Demonstrate a critical awareness of individual intentions in the production and contextualisation of work related to appropriate creative practices in illustration.
Sketchbook, blog
Good
4C8
Identify, evaluate and select appropriate practical and conceptual approaches to the development of visual solutions to set problems.
Sketchbook, roughs, blog
Good
4C9
Demonstrate the ability to incorporate visual skills and sensitivity to appropriate media in the development of a body of individually identified responses to set briefs.
Sketchbook, final illustrations
Good
4D6
Effectively manage time and resources in order to document, present and evaluate a self-determined body of work in response to set briefs.
Blog
Good


This particular module taught me beyond just creating images or illustrations. I would say that effectively visually communicating a concept or a message was the ultimate challenge. There was so much thought, planning and process involved for each set briefs. I suppose solving a design problem is something that I learnt and it is a skill that I hope to further develop on.

I personally think that I had invested most of my time and attention in this module in comparison to the previous ones. Perhaps it was due to my interest towards the briefs and actually being able to show my own practice through my work. I would say that I was most satisfied with the Persons of Note brief, from the process to the final outcome. I thought that the experiments and test pieces helped a lot in terms of trying to communicate my intentions through visual means. Usually it took me a while to get my head around briefs, though it made more sense when I actually started doing practical work. I was glad to have spent time and energy developing as I get to find out both successes and faults with ideas or methods, working my way from those trial and errors. 

Throughout the module, there often cases where I change my mind or certain designs after speaking with peers or coming across new things from research. Though I would say that research was an effective way of working, not only through online sources or books but also from doing field research. For instance, with the Persons of Note, I spent some time outside creating sound maps. I realised that there is a difference between doing secondary research and actually observing as well as experiencing something first hand. Personally I feel that by observing things, I subconsciously try to make sense of it and reflect upon how it could help with my practice; there is just more thought put into it. But also, I found feedbacks really helpful and even simple conversations with friends. Usually the comments and things stated made me look at my own work at a different angle and ways in which I never thought of. I suppose it is that constant self-reflection and questioning that helped me develop my work.

Contextual research had been helpful throughout the module. Generally, I look at elements such as use of colour, composition and how they express tone, mood as well as communicating through imagery. For instance with the Act of Kindess brief, I was generally inspired by an exhibition I visited, which talked about social and cultural issues. Though despite the various ways of communicating that subject matter, these practitioners had used universal symbols and imageries. I thought that it was clever and effective as they used elements recognisable to the audience. As I have come to realise that I like to work with shapes and colours, I had been thinking a lot about how I could communicate messages effectively through visual means.

I am generally satisfied with the things I had done and learnt from this module. Even though I explored different approaches, I feel that I am still working within my comfort zone. For the last brief, I tried going bigger, work looser and less constricted to focusing on details. It wasn’t something I am used to, but surprisingly I enjoyed the space to simply explore. I thought that it was useful trying things out first and then extract certain elements or method of working to further develop them into final pieces.


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